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Milan Lucic Jersey Kids
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A Ram truck ad that used a speech by Martin Luther King http://www.patriotsauthorizedshop.com/au...rty-jersey , Jr., is drawing a backlash.
The ad shows people doing service-oriented tasks set against audio of King’s speech, which urges people to be ”great” by serving the greater good. It was supposed to highlight the volunteer program Ram Nation.
But it was criticized by viewers and ad experts alike for forging too tenuous a connection with the civil rights hero.
On Twitter, most people expressed the idea that using King’s speech to ”sell trucks” crossed a line between a heartfelt message and exploiting emotions just to push a vehicle.
”They pushed it over the edge,” said Kelly O’Keefe, a professor at Virginia Commonwealth University’s Brandcenter. ”You wanted to root for it because the cause is good, but it just didn’t end up fitting the brand Milan Lucic Jersey Kids , so you ended up feeling a little bit manipulated.”
”The use of MLK to promote Ram trucks strikes many people as crass and inappropriate,” said Tim Calkins, a marketing professor at Northwestern University.
Watching at home, some viewers expressed distaste for the ad as well.
”I liked being reminded of Martin Luther King’s speech (but) I’m not sure it was fitting for a truck commercial,” said Kimberly Stites, who was watching the game in Gretna, Nebraska. ”I would have liked it better if they had said something like Oscar Klefbom Jersey , `This reminder of all that we can be brought to you by ….”’
Fiat Chrysler said in a statement that it worked closely with the King estate on the ad.
The firm managing King’s intellectual property, Intellectual Properties Management, said in a statement that it approved the ad because it embodied King’s philosophy.
On Twitter, the King Center in Atlanta said neither it nor Bernice King, King’s daughter, are in charge of licensing King’s speeches or other intellectual property.
The ad is not the first one to use a King Speech. Telecom Alcatel used King’s ”I Have a Dream” speech in a 1999 ad that was also approved by IPM.
That ad shows King giving his most famous speech to an empty Mall in Washington D.C. to illustrate the idea that ”before you can touch, you must first connect.”

Eds: An earlier version of this story mistakenly referred to Ram trucks http://www.jaguarsauthorizedshops.com/au...yan-jersey , which are no longer affiliated with the Dodge brand.
A look at what’s happening around the majors today:
CAREFUL
Texas has won seven in a row, and things got a little testy Saturday during a 9-6 victory at Target Field. Jurickson Profar tied a Rangers record when he was hit by pitches three times. Profar stole second base in the fourth inning with a 9-2 lead – his next at-bat, Minnesota reliever Addison Reed threw three inside fastballs, finally hitting him in the leg.
Said Texas manager Jeff Banister: ”I thought the intent there was excessive, especially they tried to dial him up three different times.”
Said Twins manager Paul Molitor: ”The thought process between the unwritten rules of the game is not clearly defined. What I might think and what he might think might be different things. I was surprised that (Profar) ran with the score the way it was, when he did. And getting hit there was something that Banister felt wasn’t appropriate.”
A GRAND TIME
The last-place Reds have won six straight, boosted by a bunch of grand slams. Cincinnati has hit three slams in five days – Anthony DeSclafani connected Saturday against the Cubs http://www.dolphinsauthorizedshops.com/a...ick-jersey , becoming the first Reds pitcher to hit a slam since Bob Purkey in 1959. Cincinnati leads the majors with seven slams this season.
POWER OUTAGE
Aaron Judge, Giancarlo Stanton and the Yankees have totaled just one run in dropping the first two of a three-game series at Tampa Bay. New York has the best record in the big leagues at 50-24 and is the only team in the majors that hasn’t lost more than two straight games this year. This is the latest the Yankees have gone into a season without losing three in a row since August 1954.
NOT HIMSELF
Bryce Harper is hitting just .149 in June, striking out 24 times in 67 at-bats. The Nationals slugger has one home run and five RBIs in 19 games this month. He has tried to bunt to beat the shift the last two days against Philadelphia – he bunted foul before fanning Friday, then was thrown out Saturday by pitcher Aaron Nola.
LET’S SEE
Braves closer Arodys Vizcaino was unavailable Saturday due to a sore right shoulder. He felt more discomfort while throwing in the outfield before the game against Baltimore. Atlanta manager Brian Snitker said he hopes Vizcaino feels better, but the team could soon face a decision on placing the right-hander on the DL.
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